Jurassic World II x Rad Soap Co.

During my time as designer, I was given the opportunity to design a line of products in partnership with Universal Studios. The line included two scented sugar scrubs, branded in conjunction with the Jurassic World Franchise. While a decision to move in a different artistic direction was made, these concepts remain my personal favorite. 

Challenge:

  • Design a product line that utilizes Jurassic World intellectual property while staying true to the Rad Soap Co. brand feel. 

  • Collaborate with the Universal Studios team to achieve an agreed-upon suite of packaging solutions. 

Solution:

This concept incorporates the bold and colorful aspects of other current Rad Soap
Co. packaging while infusing elements from the Jurassic World Franchise to create
a successful co-brand. Through the use of bright colors and bold typography, these
products were targeted to reach consumers of the middle- and high-end beauty markets. 

 

Client: Rad Soap Co., Universal Studios

Role: In-House Graphic Designer

Services: Packaging Design

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